A Marketplace Portal Selling Women Lingerie & Wellness Products Online
Instalingerie.com – Marketplace selling multi-brands Women-Lingerie Online
Instalinerie.com is a marketplace venture owned by ModernBanya Retail Pvt. Ltd., based out of Mumbai. Instalingerie.com deals in a wide variety of women’s products, ranging from lingerie, accessories, and wellness products.
Their primary aim was to create a single-window system for women where they can facilitate & enhance their buying experience with a vast product catalog specially categorized for women’s needs. Team instalingerie tied up with all the known brands and merchandisers who can get their products listed on the portal to bring the project into reality.
The Challenges we had?
The project’s primary aim was to create an Online Marketplace dedicated to women’s lingerie, accessories, clothing & wellness product. The client required a marketplace solution where the sellers/merchandisers can register & list their products with ease.
Since the target audience was only women, the client wanted to have a neat and crisp theme design wherein the buyer needs not drill down several layers of categories to reach the relevant product. A responsive mobile version was also required to provide buyers with an omnipresent experience when switching from desktop/laptop to mobile phones.
As per the client’s requirement, we created an online marketplace to sell lingerie online with a theme design that was neat & crisp in design, easy in operations & portrayed the line of business.
An option for admin to manage the categories to up to 3 levels for ease of navigation. The marketplace could handle large number of products, sellers and brands.
A dedicated seller panel to manage operations like product upload and order fulfillment. An incognito browsing mode in which the images of the products & banners were hidden by default and can be seen only over a mouseover.
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